Chapter 138 of the General Laws, as appearing in the 2010 Official Edition, is hereby amended by inserting at the end of Section 25E the following paragraphs:
Notwithstanding the above, a successor to a brewer, farmer-brewer, or beer importer, who acquires all or substantially all of the stock or assets of said brewer, farmer-brewer, or beer importer through merger or acquisition, or who acquires or is the assignee of a particular product or brand of beer from another brewer, farmer-brewer, or beer importer, with the brewer, farmer-brewer, or beer importer retaining no control of the successor (an “Event of Succession”), may within thirty (30) days of the date of the merger, acquisition, purchase, or assignment, give written notice (“Notice”) of its intent to cease sale to the licensed wholesaler to whom such brewer, farmer-brewer, or beer importer had previously sold, with a copy of said Notice to the commission provided however that the successor complies with the following provisions:
(i)In the event that the successor and the licensed wholesaler do not agree that an Event of Succession has occurred, the successor and licensed wholesaler shall appeal to the commission for a hearing on said issue within thirty (30) days of the licensed wholesaler’s receipt of Notice from the successor, and the commission shall hold a hearing on said issue within sixty (60) days of Notice and the commission’s determination shall be final and binding on said issue.
(ii)If Notice is not received by the licensed wholesaler within the aforementioned thirty (30) day period, it shall be an unfair trade practice and unlawful for the successor to refuse to sell, expect for good cause shown, any item having a brand name to any licensed wholesaler to whom such predecessor brewer, farmer-brewer, or beer importer has made regular sales of such brand item during a period of six (6) months preceding the Event of Succession.
(iii)If the successor and licensed wholesaler agree that an Event of Succession has occurred or the commission after a hearing has determined that an Event of Succession has occurred, the licensed wholesaler shall sell and the successor shall repurchase the licensed wholesaler’s products and sales aids at the laid-in-cost to the wholesaler including freight and cartage and the successor shall also compensate the licensed wholesaler for the diminished value of the licensed wholesaler’s business that is related to the products or brands no longer to be sold to said licensed wholesaler. The successor shall continue to sell to the licensed wholesaler until the licensed wholesaler shall be paid for the inventory and diminished value.
(iv)In the event that the successor and licensed wholesaler do not agree on the value of the inventory or the diminished value of the licensed wholesaler’s business, said issue shall be submitted to binding arbitration by a single arbitrator of the American Arbitration Association (“AAA”) of no less than ten (10) years’ experience according to the AAA Commercial Arbitration Rules. The arbitration shall be venued in the county in which the licensed wholesaler’s business office is located. A hearing on said issue shall be concluded within six (6) months of the Event of Succession. The cost of the arbitration shall be equally divided by the successor and the licensed wholesaler but each shall bear their own attorneys’ fees and costs. The arbitration award shall be confirmed and reduced to a judgment in accordance with the law of the commonwealth and shall be binding, final, and not subject to appeal. The successor shall continue to sell to the licensed wholesaler until the licensed wholesaler shall be paid for the inventory and diminished value. If the successor does not pay the licensed wholesaler within thirty (30) days of the issuance of the arbitration award, it shall be an unfair trade practice and unlawful for the successor to refuse to sell, except for good cause shown, to the licensed wholesaler.
The information contained in this website is for general information purposes only. The General Court provides this information as a public service and while we endeavor to keep the data accurate and current to the best of our ability, we make no representations or warranties of any kind, express or implied, about the completeness, accuracy, reliability, suitability or availability with respect to the website or the information contained on the website for any purpose. Any reliance you place on such information is therefore strictly at your own risk.