Chapter 63 of the General Laws is hereby amended by adding the following section:-
Section 82. (a) As used in this section the following terms shall, unless the context clearly requires otherwise, have the following meanings:
“Digital advertising services”, advertisement services on a digital interface, including advertisements in the form of banner advertising, search engine advertising, interstitial advertising and other comparable advertising services.
“Digital interface”, any type of software, including a website, part of a website or an application that a user may access.
“IP address”, a unique string of characters assigned to each device connected to a computer network using the Internet Protocol for communication.
“User”, an individual who accesses a digital interface using a device with an IP address.
(b) There shall be assessed and levied in each calendar year an excise on the sale of digital advertising services within the commonwealth on persons with revenue from digital advertising services within the commonwealth. The excise shall be assessed at a rate equal to 6.25 per cent of the person’s annual revenue from digital advertising services provided within the commonwealth. A digital advertising service shall be deemed to have been provided within the commonwealth if it is received on a user’s device having an IP address located within the commonwealth.
(c) Persons with revenue from digital advertising services within the commonwealth shall remit the excise described in subsection (b) to the commissioner of revenue on a monthly basis.
(d) The first $500,000 in revenue from digital advertising services provided within the commonwealth annually shall be exempt from the excise imposed by this section.
The information contained in this website is for general information purposes only. The General Court provides this information as a public service and while we endeavor to keep the data accurate and current to the best of our ability, we make no representations or warranties of any kind, express or implied, about the completeness, accuracy, reliability, suitability or availability with respect to the website or the information contained on the website for any purpose. Any reliance you place on such information is therefore strictly at your own risk.